Search Engine Optimization For Ecommerce
Call us at 1-800-262-5023 to see how you can turn a profit from search traffic today. Generally speaking, you should start to see some kind of demonstrable results in the first month of work being commenced – like some increase in rankings of chosen keyword, some kind of increase in traffic, an increase (even limited) in enquires to your business.
In reality, a good SEO service should pay for itself and deliver a profit for the investing company – after all, if you told me I would have to spend $3,000 per month on SEO and I would only ever see a return in sales of $2000 then I would not employ an SEO agency.
Since the incorporation of Google+ and personally tailored search results, a focus on keywords, links, and anchor text has become less important than making sure your overall site, and each piece of content on your site, addresses and has authority on certain concepts — especially multiple topics within your niche.
N order to sustain at the top position practically on the priority list of search engines for your listed services, and catching the attention of your desired audience, the constant practices of the painstaking job of SEO by SEO experts is essential.
Google figures that a page that has a million backlinks is probably better than a page with none, or that a page with lots of backlinks that are anchored with text that refer to weight loss are better than random backlinks about all sorts of topics that don’t have any relation to weight loss.
Consultation ($100-$300 USD per hour): A freelanced SEO consultant of any skill and reputation will cost you at least one hundred dollars an hour; price floors and ceilings may vary based on your company’s actual niches and targeted keywords, the age (in business terms) of your chosen consultant, your company’s precise goals, and so forth.
Keyword research you can do for free by using your knowledge of your industry and Google’s Keyword Tool To research competitors, specifically their strength (in terms of online trust and authority) and who is linking to them, you’ll need to use a paid tool like , which costs around £50 a month.
If a website stays where it is, rises or falls in the search results is dependent on one overall consideration – how it compares to the websites it is competing with i.e. the other websites who want to rank for the keywords that it wants to rank for.
You can track how much search traffic you are getting as opposed to direct or referral traffic, you can monitor your bounce rate (which affects your rankings), and you can determine whether your on-page SEO efforts have been effective at increasing your organic traffic.
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Even with the changes in Google where all searches are encrypted and the keywords people use to find you are not passed into your analytics, understanding keywords is still critical because they help you to understand your customers and how they search for you online.